Hygge, The Danish Design Tradition, and The Orb
Here in Denmark, daylight hours are quite scarce. Maybe that’s part of the reason why we have such a long and proud history of designing and perfecting home lighting. Old Danish masters like Poul Henningsen, Le Klint, and Verner Panton all combined an unrelenting focus on the technical qualities of light and ambience with an acute grasp of the aesthetic qualities of light.
Another thing that we’re big on here in Denmark is hygge—creating a comfy feeling of joy and coziness in life’s everyday moments. With The Orb, we wish to give you the ability to create joy, warmth, and coziness at home through light that adapts to you, to your needs, and ultimately to your life. At Shade, we call it better living through better lighting.